Michael is a seasoned marketing and advertising innovator in both domestic and international markets. Michael has been the driving force behind the award-winning success at Advantage Communications, Inc. He offers a unique perspective on strategic and highly-targeted communications approaches, steaming from his extensive experience in brand marketing with the Coca-Cola Company.

 

In addition to establishing an outstanding track record for new product innovations including Stroh’s Light and Diet Coke, Michael earned a B.S. degree from Western Michigan University and an M.B.A. from Bowling Green State University.